Advanced Television

warner bros discovery

Roku signs FAST deal with Warner Bros Discovery

Roku and Warner Bros Discovery have agreed a deal to bring Warner Bros branded FAST channels to The Roku Channel. Featuring popular titles including Westworld, The Bachelor, Cake Boss, Say Yes to the Dress, F-Boy Island and more, the channels will arrive on The Roku Channel in the US this spring. On top of new […]

January 31, 2023

WBD grows Australian Open audience

Warner Bros Discovery Sports (WBDS) has reported audience growth year-on-year across Europe on its streaming platforms discovery+ and the Eurosport App for its exclusive coverage of the Australian Open 2023 following week one of the tournament. Streaming audiences increased by almost a third across Europe on discovery+ and the Eurosport App. Other growth highlights include: […]

January 25, 2023

Finland: New Total TV ad measurement

After a successful proof of concept, the Finnish commercial broadcasters MTV Oy and Sanoma Media Finland have signed a contract with measurement specialist dataBreeders to develop Total TV advertising measurement and currency to market in 2023. Finland will be one of the first countries in the world to enable a Total TV currency with the […]

January 25, 2023

Fabric acquires Internet Video Archive

Fabric, a player in media and entertainment catalogue management, has acquired Internet Video Archive (IVA).  For the past 18 years, IVA has been providing movie, TV, and game promotional content to some of the biggest names in the media industry.  IVA’s database has one of the most complete inventories of entertainment trailers, as well as […]

January 23, 2023

HBO’s Root to retire

After 11 years leading Original Programming and Production for HBO Europe and later HBO Max EMEA, Executive Vice President Antony Root has announced he will retire from his role at Warner Bros Discovery at the end of March. Priya Dogra, President & Manging Director EMEA, commented: “Antony is a true giant of the European TV […]

January 18, 2023

IMG appoints Horta as DACH MD

IMG, a specialist in sports, events and media, has appointed Alberto Horta as Senior Vice President and Managing Director for Germany, Switzerland and Austria (DACH). Horta joins IMG from Warner Bros Discovery, where he has spent the past 15 years leading the strategy and commercial development for various brands across digital, distribution and ad sales. […]

January 17, 2023

EBU, WBD secure 2026-32 Olympic rights

The International Olympic Committee (IOC) has confirmed that all media rights in Europe for the four Olympic Games in the 2026-2032 period have been awarded to the European Broadcasting Union (EBU) and Warner Bros Discovery (WBD). Following the IOC’s launch of a competitive tender, the EBU and WBD presented a joint bid to acquire all […]

January 16, 2023By Colin Mann

SkyShowtime picks up WBD cancels

SkyShowtime has acquired exclusive European rights for 21 local series from Warner Bros Discovery, including some of HBO Max’s most popular shows from the region. In total, the deal provides SkyShowtime 168 episodes – over 150 hours – of new and previously aired original programming. Financial terms were not disclosed. The deal includes three new […]

January 10, 2023

TV majors partner for ad measurement ‘currency’

Advanced advertising company OpenAP, along with national programmers Fox, NBCUniversal, Paramount, TelevisaUnivision, and Warner Bros Discovery and the VAB have formed a new Joint Industry Committee (JIC) to enable multiple currencies with the primary focus of creating a measurement certification process to establish the suitability of emerging cross-platform measurement solutions in advance of the 2024 […]

January 10, 2023

Videoamp, WBD audience measurement deal

Advertising measurement, planning and optimisation platform VideoAmp has struck a deal with Warner Bros Discovery to measure cross-screen campaigns across the global media and entertainment company’s iconic portfolio of sports, news, lifestyle, and premium entertainment brands. Following the completion of a test-and-learn for alternative measures of video ad performance, Warner Bros Discovery will use VideoAmp’s […]

January 4, 2023