Despite predictions of a pandemic peak, streaming adoption continues to gain ground in almost every single region quarter after quarter, according to the Q3 2021 State of Streaming report from Conviva. Streaming viewing time grew 21 per cent worldwide in Q3 2021 as compared to the same quarter in 2020, led by Africa, Oceania and […]
Stellify Media, the Sony Pictures Television-owned indie and producers of Who Wants to Be A Millionaire..?, has partnered with YouTube personality Joe Sugg and his production company Final Straw Productions, to produce a new VR game show, Virtually Impossible. Sugg will launch the game show on his YouTube channel as he hosts 12 contestants through a childlike assault course […]
The popular YouTube channel Kanał Sportowy has decided to invest into its own direct-2-consumer OTT service. It will allow for censorship-free publishing and extended flexibility in creating marketing opportunities for sponsors. The community will be able to follow the sport related shows of Mateusz Borek, Michał Pol, Tomasz Smokowski, Krzysztof Stanowski and Maciej Sawicki within […]
Tubular Labs, a specialist in global social video intelligence and measurement, has announced the rollout of gross rating points (GRPs) for all non-perishable videos on Facebook and YouTube channels. The scoring system offers customers the ability to better plan and measure the viewership for content against target audiences and compare the performance of channels across […]
Prime Video has released an immersive trailer for upcoming fantasy series The Wheel of Time, based on the best-selling book series. The first three episodes of Season One will premiere on November 19th with new episodes available each Friday following, leading up to the season finale on December 24th. Utilising YouTube’s 360 player and spatial audio […]
Findings from consumer intelligence firm The Family Room’s inaugural study, The Emotional Triggers of Family SVOD Adoption, identify the key emotional triggers for SVoD usage by the world’s largest SVoD subscriber base: families. According to the company, studies to date have explored the budgetary or content-related aspects of SVoD adoption, but this is the first […]
FOX News Media’s streaming service FOX Nation has launched on YouTube TV in the US as an optional add on. In making the announcement, Jason Klarman, president of the service, said: “We’re thrilled to partner with YouTube TV to bring FOX Nation to their cutting edge TV service and provide our passionate audience with more […]
Continuing to add more options and user benefits, BuzzShow Network, the blockchain based video social media platform, has announced the launch of its onboarding option to easily allow any channel owner on YouTube to start streaming their content on the BuzzShow social media platform. BuzzShow is the decentralised video social media network which incorporates blockchain […]
Connected TV (CTV) has become a mainstay in advertisers’ video strategies, and most advertisers are betting bigger on the medium this year. Three in five advertisers expect to increase their Connected TV (CTV) ad budgets in the next year and put one-third of their video spending into the medium, according to the inaugural CTV Landscape […]
Crunchyroll has announced the Vtuber debut of Crunchyroll-Hime, the brand’s princess mascot, with the launch of her very own YouTube channel. Hime’s debut stream premiered on October12th and she will stream every Tuesday and Thursday, chatting to fans worldwide about hot anime topics from Japan, exploring what’s new in gaming, and more. Hime will also […]