Advanced Television


ZEE5 Global partners with Applause for Mithya

ZEE5 Global, the streaming service for South Asian content, started 2022 with the launch of its first series, Kaun Banegi Shikharwati, which was in partnership with India’s leading content and IP studio Applause Entertainment. The series not only became an instant hit but also crossed 11 million+ views in less than 3 weeks since its […]

January 27, 2022

ZEE5 Global launches 2nd edition of Global OTT Content Festival

Leading on the success of its first Global Content Festival in 2020, ZEE5 Global, the largest streaming platform for South Asian content, is back with yet another year of the celebrated content festival. Aiming at eliminating linguistic, cultural, and geographical boundaries, ZEE5 Global’s ‘Global Content Festival’ is a first-of-its-kind initiative that will give budding and […]

January 11, 2022

Zee, Sony merger in “final stages”

Punit Goenka, MD of Zee Entertainment, giving a keynote speech at Media Partners Asia’s APOS India event, told delegates that the merger with Sony Pictures Networks India was in its final stages of agreement. “I certainly believe that consolidation is going to benefit the industry overall. Zee and Sony will form the largest media entertainment […]

November 24, 2021By Chris Forrester

Katial to launch Eve World Platform

Tarun Katial, a senior media-tech professional and former Zee5 CEO, has shared insights into his new venture – Eve World Platform. Eve World is a women-only platform that proffers expression, creation, and community enablement. The platform seeks to build a positive and valuable digital experience for women worldwide. Resting on the pillars of empowerment and […]

November 6, 2021

ZEE merging with Sony

Sony Pictures Networks India (SPN) is set to acquire a majority share in Zee Entertainment, India’s giant – but financially strapped – broadcasting business. According to India’s Economic Times, the combined entity will own 75 TV channels, two video streaming operations (ZEE5 with a global audience and Sony’s LIV), a pair of film studios (Zee […]

September 22, 2021By Chris Forrester

CSG enhances ZEE5’s entertainment experiences

Customer engagement solutions specialist CSG has reinforced its relationship with Indian OTT streaming service platform ZEE5. Using CSG’s customer data platform, ZEE5 integrates its customer data with a single, unified platform that takes a data-driven approach to create what CSG describes as exceptional customer experiences. Easier and faster access to customer data worldwide generates comprehensive […]

September 14, 2021By Colin Mann

ThinkAnalytics powers Tata Sky Binge aggregation

Indian content distribution platform Tata Sky is delivering OTT aggregation with the introduction of Tata Sky Binge. Content discovery and viewer analytics solution provider ThinkAnalytics’ Think360 cloud-based personalised content discovery and viewer engagement platform is now live on Tata Sky’s Binge Fire TV Stick service and Binge mobile app. Binge subscribers now benefit from personalised […]

July 29, 2021

ZEE5 Global announces web series Ladies & Gentlemen

ZEE5 Global, the world’s largest platform for South Asian content today announced the launch of its Mega Bangladeshi Original web series, Ladies & Gentlemen. This is the platform’s second web-series and sixth Bangladeshi Original. The cast of the series Tasnia Farin, Partha Barua, Hasan Masood, Iresh Zaker, Mukit Zakaria, Pavel Areen, Maria Nur, and from […]

June 15, 2021

ZEE5 launches in US on June 22

ZEE5, the SVoD platform for South Asian content, has announced it will launch in the US on June 22nd. ZEE5 has enjoyed success in the key South Asian markets within weeks of its local launches, and is fast expanding its presence in Europe and the UK. The platform is currently under beta testing in the […]

June 11, 2021By Chris Forrester

ZEE5 Global announces Zindagi Original Dhoop Ki Deewar

ZEE5 Global, the video streaming platform for South Asian content, has announced its third Pakistani production and Zindagi Original titled Dhoop Ki Deewar. Love transcends all barriers and Zindagi is proud to have always showcased this through its shows. Reminding us of this unmatched power of love, Dhoop Ki Deewar will stress on the belief […]

June 9, 2021