Virgin considers content sale

Virgin Media is said to be considering selling off its content division – again. According to FT, the company is considering restructuring the business to become a set of communications platforms rather than producing any content of its own.

As part of the Telewest / NTL merger that formed Virgin Media, Telewest tried to sell Flextech (the content division) after NTL refused to accept what it saw an inflated value placed on the business. There were no takers but since then content has improved with the relaunch of several channels. However clear valuation is still hobbled by the key role of the BBC in the UKTV JV channels.

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