Advanced Television


Report: FTA sport worth €4.9bn to European economy

An independent report commissioned by the EBU from Oxford Economics estimates that the economic impact of public service media (PSM) sports broadcasting contributed €4.9 billion to Europe’s GDP and supported over 60,000 jobs in 2022. The findings include direct contributions from content production and broadcasting and significant indirect and induced impacts due to supply chain […]

April 22, 2024

SkyShowtime, Paramount ad sales partnership

SkyShowtime and Paramount Advertising International have announced an exclusive deal for Paramount to handle SkyShowtime’s advertising sales across all of its markets. Through this partnership, SkyShowtime and Paramount’s global ad sales business will provide advertisers with unified access to premium advertising in 20+ European markets. SkyShowtime’s new Standard with Ads plan will be available from […]

April 22, 2024

BBC invests £6m into BBC Bitesize

BBC Children’s and Education has announced a £6 million (€6.9m) investment into its online education platform, BBC Bitesize. The BBC says that “BBC Bitesize will become the most personalised, trusted and free to access learning platform for the next generation”, as the corporation celebrates 100 years of its education content. To celebrate 100 years of […]

April 22, 2024

UKTV Ventures partners with Elder

UKTV has announced that it has invested in the online care marketplace, Elder, using its multi-million pound investment fund, UKTV Ventures. Elder was created to connect older people and their families with independent carers across the UK to enable personalised one-to-one care at home.  Elder’s proprietary technology uses hundreds of different data points including conditions, […]

April 22, 2024

Virgin Media O2 helps to tackle e-waste

Virgin Media O2 is raising awareness of the issue of electronic waste (e-waste) and the climate crisis with content across Virgin TV to mark Earth Day (April 22nd). With the UK on course to become the largest contributor of e-waste in the world per capita, Virgin TV has created a 60-second promo, to soon be […]

April 22, 2024

New TV awards for Northern Ireland’s screen industries

The Royal Television Society in Northern Ireland (RTS NI) in partnership with BBC Northern Ireland, Northern Ireland Screen and Channel 4 has launched its 2024 Awards for the local creative industries with seven new award categories this year. The new categories for 2024 are: Actor (Female); Actor (Male); Writer; Breakthrough Award On-Screen and Breakthrough Award […]

April 22, 2024

Impresa chooses OKAST to launch FAST channels

Impresa, the Portuguese media group, has chosen OKAST Channels to launch its free, ad-supported channels (FAST) on its OTT platform OPTO SIC. The new channels available immediately are SIC Alta Definição and SIC Replay. SIC Alta Definição offers dozens of episodes of SIC’s classic programmes, freely available, bringing together several generations of guests and conversations. […]

April 22, 2024

Netflix up 9.3m subs, focus switch to profit

Netflix added 9.3 million subscribers in Q1 2024, hugely surpassing analyst estimates, and now has 269.6 million subscribers globally, further asserting the company as the world’s leading streaming service. Netflix reported revenue of $9.4 billion (€8.8bn), up 15 per cent YoY, and operating income of $2.6 billion. The company advised that it will stop reporting […]

April 19, 2024

Sky adds new features to Entertainment OS

Sky has announced a raft of new updates that are set to launch on Sky Glass and Sky Stream through its Entertainment Operating System (OS). New features include a personalised recommendation rail, enhanced voice control options and lower latency on Sky Sports Main Event. These join over 500 updates made to Entertainment OS since the […]

April 19, 2024By Nik Roseveare

Study: Relationship between digital ads and editorial content

By applying Nielsen’s Brand Impact methodology – online research Community, Teads, the global media platform, in partnership with CNN Brazil, has released data from an original qualitative study on the relationship between digital advertising and editorial content. The research reveals behaviours by gender, age group, consumption, and interaction with ads. “The findings of the study […]

April 19, 2024