W. European pay-TV market sees 4.6% growth
Total TV market revenues in Western Europe amounted to over €100 billion in 2020, a 1.5 per cent decrease compared to 2019, and level with 2018 results. However, this trend…
Report: UK has lowest level of ‘brand risk’ from online QoS and context
Integral Ad Science (IAS) has released its Media Quality Report for H1 2021. The report, based on trillions of data events analysed each month worldwide, provides transparency into the performance…
Netflix top SVoD in Italy
Netflix remains the preferred streaming platform for Italians, trailed by Amazon Prime Video, although the share of both is falling. Netflix has a 28 per cent market share in Italy,…
Analysis: Netflix adds older, sheds younger viewers
Findings from Ampere Analysis reveal a shift in the Netflix core audience, with the firm’s consumer data for Q3 2021 illustrating the rapid demographic changes in media consumption as the…
Analysis: OTT driving slow growth in operators’ revenue
Analysis from research firm Dataxis suggests the pay-TV market in Europe is expected to recover slowly from the blow it suffered during the pandemic, with the growing availability of cheaper…
Report: 70% TV audiences can’t be reached by linear-only ads
TVSquared, a global player in converged TV ad measurement and attribution, has released a report providing a global view on converged TV, which represents survey insights from nearly 1,000 buyers…
Forecast: Cloud providers most important distribution channel
In a session at CCS Insight’s annual Predictions event, the company’s analysts focus on the future of networks and how operators can capitalise on soaring levels of demand. Kester Mann,…
Squid Game now Netflix biggest original
As Netflix Co-CEO Ted Sarandos hinted would be the case last month, South Korean drama Squid Game has become the most watched debut show on Netflix. The streaming service confirmed…
Research: Gaming winning more of entertainment time
Data from Hub Entertainment Research show that gaming consoles play a central role in the entertainment lives of many consumers. Highlights from Hub’s Game Consoles 2021: Respawned and Leveled Up…
Forecast: 5G worth $73bn in 2021
A study from Juniper Research has found that global revenue from 5G services will reach $73 billion (€63.3bn) by the end of 2021; rising from $20 billion last year. This…
Survey: 62% watching more SVoD since pandemic
The popularity of streaming services continue to overtake cable TV, with more than half of UK consumers (53 per cent) saying the content on providers such as Netflix, Amazon Prime…
Forecast: Roku remains top US CTV device; Amazon second
In 2021, US Roku monthly users will increase by 11.5 per cent, reaching 111.7 million monthly users, according to eMarketer forecasts. With these figures, Roku will maintains it position as the most-used connected TV…
Study: Lockdown streaming habits persist
Samsung Ads Europe reveals in its latest report on the Samsung Smart TV landscape, Behind The Screens, that streaming habits, accelerated by the pandemic, have become routine as consumers adjust…
Research: Content availability key OTT differentiator
Consumer data from Parks Associates reveals that 39 per cent of OTT viewers access video services based on specific content available. “Content is key to OTT success, and the path…
Forecast: Smart TV VA transactions near $500m in 2023
A study from Juniper Research has found that spend through voice assistant-enabled smart TVs will reach nearly $500 million (€432.2m) in 2023; a sharp increase from the $126 million expected…
Report: Denmark has best mobile experience in the world
Denmark leads the way in Tutela’s 2021 Global Mobile Experience Report, with the highest Excellent Consistent Quality at 86.16 per cent. Tutela’s Excellent Consistent Quality metric represents how often connections…