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Research: How many TikTok views needed to make a living?

Research: How many TikTok views needed to make a living?

The emergence of TikTok has rapidly revolutionised the world of social media. Social media fanatics certainly see the platform’s huge appeal and are already considering the possibilities of becoming full-time…

Study: Disney+ wins social ad wars

Study: Disney+ wins social ad wars

Social competitive intelligence and brand analytics platform BrandTotal has shared new data on how the world’s leading streaming services advertise across top social media channels. BrandTotal’s latest report, Social Intelligence…

Survey: 65% underestimate daily phone usage

Survey: 65% underestimate daily phone usage

To measure people’s awareness of their phone use, gaming site Solitaired recently surveyed 667 iPhone users, asking them to guess how much time they spend on their phones, then had…

Study: Tectonic shifts in US media consumption

Study: Tectonic shifts in US media consumption

Findings from the Future of Audience and Revenue Study from AI-driven audience engagement and sales intelligence solutions provider Futuri, with SmithGeiger, reveal tectonic shifts in how Americans perceive, consume and…

TikTok partners with Mediaocean

TikTok partners with Mediaocean

Mediaocean, the platform for omnichannel advertising, has announced that it will be partnering with TikTok on technology that will integrate TikTok advertising into Mediaocean’s closed ecosystems optimisation solution (formerly Scope…

Facebook: “Satellite important for our connectivity”

Facebook: “Satellite important for our connectivity”

Brian Barritt, Organisation leader for Connectivity at facebook, speaking on a panel at the Washington Satellite 2021 show admitted that there was no ‘one size fits all’ solution for connectivity;…

Extreme E digital platforms hit 100m video views

Extreme E digital platforms hit 100m video views

Extreme E, the all-electric off-road racing series, has seen its digital footprint grow exponentially since the beginning of 2021, reaching a landmark 100 million video views on its social channels…

Report: Saudi is MENA’s key social media market

Report: Saudi is MENA’s key social media market

Saudi Arabia has seen social media usage “sky-rocket” according to a study from media agency Crowd and its Global media Insights report, using data from Euromonitor’s Digital Consumer trends. Because…

WhatsApp, Sky Media Transfer Deadline Day partnership

WhatsApp, Sky Media Transfer Deadline Day partnership

WhatsApp and Sky Media have announced their media-first partnership with an in-show activation centred around the coverage of today’s (August 31st) Transfer Deadline Day. To support the recent launch of…

Amazon to launch first UK TikTok Original series

Amazon to launch first UK TikTok Original series

Amazon Prime Video will launch its first ever UK TikTok Original series, Just So You Know, on August 26th. Spotlighting six LGBTQ+ TikTok creators, Just So You Know will see them write remarkable…

C4 Paralympics hub on TikTok

C4 Paralympics hub on TikTok

Channel 4 has partnered with TikTok to create a Paralympics Hub on the platform, set to showcase the most captivating moments throughout the Tokyo 2020 Paralympic Games. The Hub features…

WWE delivers most viewed SummerSlam ever

WWE delivers most viewed SummerSlam ever

Following a weekend of record-setting metrics, WWE delivered the most-viewed and highest-grossing SummerSlam PPV in the company’s history. The 34th SummerSlam event took place on August 21st at the Allegiant…

Data: Olympic viewing up 7x on YouTube

Data: Olympic viewing up 7x on YouTube

Seven times the amount of hours of Olympic Games content were watched on YouTube during Tokyo 2020 compared with Rio 2016, according to a Blog post from the video-sharing site.…

Netflix, UNESCO partner to celebrate Indian culture

Netflix, UNESCO partner to celebrate Indian culture

Netflix and UNESCO (United Nations Educational, Scientific and Cultural Organization) have partnered to celebrate India’s rich cultural heritage. Over the next year, a series of short videos themed ‘One Country,…

TikTok tests disappearing videos

TikTok tests disappearing videos

Short form video-sharing platform TikTok is trialling a new vanishing clips feature similar to functions already available on Snapchat, Facebook and Instagram. TikTok Stories will allow users to see content…

WhatsApp rolls out ‘view once’ messages

WhatsApp rolls out ‘view once’ messages

Social media messaging app WhatsApp is rolling out a feature that allows users to have photos or videos vanish after they are viewed. After the recipient opens the image for…

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