Bike Channel to launch on Sky Italia

tour-de-france-1The first Italian pay-TV channel entirely dedicated to the biking world will launch on February 12th on DTH platform Sky Italia

The Bike Channel will be available on position 237 and aims to promote cycing not only as a sport but also as a lifestyle phenomenon.

The new channel will be in “free vision” for all Sky Italia subscribers until February 27th. Beyond that date, subscription will cost €9.90/month. All those subscribing by March 31st will benefit from a 50 per cent discount on the first three months of subscription.

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