Streaming media platform Roku has confirmed that just in time for the holidays, Comcast has been added to the list of participating television providers that support HBO GO and Showtime Anytime on Roku devices. This long-awaited feature is now available to Xfinity TV customers.
According to Roku, its customers say they get more value out of their pay-TV subscriptions when they have additional ways to watch through ‘TV Everywhere’ channels. These channels, such as HBO GO and Showtime Anytime provide unlimited access to original series, hit movies, comedy, sports and much more.
In a Roku blog post, advice is given on how to activate an Xfinity TV subscription on a user’s Roku player or Roku TV. In addition to Comcast, customers who subscribe to HBO and Showtime Anytime through a range of existing providers can also access the HBO GO channel on their Roku device.