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EuroMedia Mar/Apr 2015

euro0415EuroMedia March/April 2015

A year ago, managed network providers are increasingly relying on QoE to stave off OTT challengers and the threat of cord-cutting, with the UI and user friendliness of the EPG and recommendation features central to their efforts. Colin Mann takes a look at the role data-mining and management plays in viewer satisfaction, monetisation and retention.

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