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MoMedia, the digital distributor and VoD content management company, has secured a deal to distribute titles from DreamWorks Classics TV catalogue.
The agreement will see MoMedia repackage and distribute over 20 series and 800 episodes of DreamWorks Classics TV content to VoD platforms worldwide, excluding North America.
The distribution campaign will also see MoMedia reinvigorate classic and contemporary DreamWorks Classics content including ‘Postman Pat’, ‘Noddy’, ‘Casper the Friendly Ghost’ and ‘He-Man and the Masters of the Universe’ with social media marketing campaigns and promotional activity. The company will also provide DreamWorks with real time analytics, monitoring live information on content sales performance and illegal torrent data via a proprietary web based dashboard tool.
“We’re delighted to announce this major content deal with DreamWorks Classics. Our goal is to disrupt the current digital distribution model and reinvent the way that digital content is managed and marketed. This agreement to monetise some of the most successful kid’s TV brands of all time is a major landmark in our journey to create a new standard in digital distribution” said Lucas Bertrand, CEO of MoMedia.