India’s DishTV is linking in a joint-venture with set-top box and chip-set manufacturer ALi in order to “enhance” DTH operations over the country.
The “strategic partnership” is based on ALi Corp.’s technologies to provide a high-performance and cost-effective STB solutions with next-generation security tailored specifically for the India market. It aims to provide futuristic user experiences and value-added services to expand DishTV’s market share and increase revenue streams.
India’s DTH satellite pay-TV sector remains a growth oriented industry. Media Partners Asia recent forecasts that India’s DTH pay-TV sector will generate revenues of $ 4.04 billion by 2018 and $ 5.6 billion by 2023. The DTH active subscriber base will increase to 60 million by 2018 and 70 million by 2023. This implies a 39 per cent share of the overall market by 2023 and a 56 per cent share of the digital pay-TV market. The explosive growth potential poses great challenges in terms of technologies, costs, content security and revenue protection. To DTH operators that look to stay ahead of the game, chipset technology plays an important role in their abilities to provide differentiating offerings and value-added services that will help ramp up subscriber additions.