Advanced Television

BT bid for soccer rights?

September 16, 2008

BT is mulling a bid for rights to the Premier League when the auction for coverage of the competition gets underway early next year. The Dan Marks, BT Vision's chief executive, has called a bid an "interesting idea". In the 2006 auction for rights through to the 2009/10 season Sky bid £1.3 billion (E1.64bn) for 92 games in three packages. Setanta paid £392 million for its 46 games across two packages.

Categories: Articles, Content, IPTV, OTT, Rights