The Huffington Post is making its first move into TV, with a live online video channel described as a “never-ending talkshow”. Arianna Huffington announced that the HuffPost Streaming Network would launch in the summer and feature 12 hours of original programming for five days a week.
Roy Sekoff, co-founder of the Huffington Post, described the ambitious video network as CNN meets YouTube and said it would be staffed by about 100 employees.
Huffington announced the plans in a to mark a year since the politics and opinion website was bought by AOL for $315 million.
“The network will be built around segments spotlighting the biggest, hottest, most engaging stories HuffPost is covering at any given moment and using them as the jumping-off points for conversations, commentary, and comedy,” Huffington said.
“These segments will be as long – or as short – as they need to be. We won’t be limited by the usual time constraints of TV. Instead, the HuffPost Streaming Network will emulate the online experience.”
Huffington said the HuffPo Streaming Network would be “more relaxed, more free-flowing, and much more spontaneous and interactive” than traditional TV.