Thanks to its success on Google TV in the United States since March 2012, Euronews is a partner in the global launch in 80 countries of two new Sony boxes specially designed for the smart TV platform of the internet giant. The international news channel will be available in the section reserved for applications recommended by the Sony Entertainment Network.
Google TV gives access on demand, at any time, to the content of the English, French, German, Italian, Portuguese, Russian, Spanish, and Turkish services of Euronews. Users can watch the latest news bulletins in the “News” section, or the cultural magazines “Cinéma” and “Le Mag,” along with the emblematic Euronews programme, “No Comment.”
Walid Chamak, Head of marketing for Euronews, said: “Extending presence on Google TV allows Euronews to assert its world leadership in smart TVs, while advancing the channel’s goal to become the benchmark as an international news hub. In an era of hyper choice, we are committed to making Euronews hyper accessible by offering the right product. These new agreements round out our multi-media offering which stands as one of the best-developed on the market. Some of our advertisers are already taking advantage of this new opportunity.”