M7 Group, Penthouse multi-platform agreement

M7 Group, the Luxembourg-based European TV provider, has signed a long-term multi-platform distribution agreement with Penthouse Digital Media.

The agreement consists of:

– The distribution of Penthouse 3D via the M7 platform at Eutelsat 9A at 9.0 degrees East; the signal will also be used for the distribution of Penthouse 3D to various other platform operators in Europe;

– The distribution of Penthouse SD via Canal Digitaal, TV Vlaanderen and Skylink, the M7-owned DTH platforms operating at ASTRA 23.5 degrees East;

– The distribution of Penthouse HD via Online, the IPTV platform of M7 Group.

– This satellite distribution agreement with Penthouse Digital Media is facilitated byM7 Platform Services, the newly created entity within the M7 Group. M7 PlatformServices provides broadcasters with turn-key Direct-to-Home and Direct-to-Cable distribution solutions.

MarcoVisser, CEO of M7 Group states: “We are very pleased with this new agreement with Penthouse Digital Media, representing a further strengthening of our long-lasting and solid partnership. Via M7 Platform Services, we provide international broadcasting corporations like Penthouse with a complete distribution solution, from uplink to living room. Moreover, Penthouse is among the first customers to benefit from the extended interactive service offering via our new IPTV platform.”

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