2.5m views for The Night Of via Sky on demand
September 21, 2016
Sky Atlantic drama The Night Of has been viewed more than 2.5 million times through Sky’s on demand platforms, including Sky Box Sets, the Sky Go app and online streaming service NOW TV.
To give customers the flexibility to watch the series in a way that best suits them, the whole eight-part series was made available to watch on-demand through Sky Box sets and NOW TV, at the same time as the first episode aired on Sky Atlantic on September 1st.
Zai Bennett, Director of Sky Atlantic, commented: “We know that Sky Atlantic customers don’t like to be bound by a TV schedule, and love to watch their favourite shows how and when they want to. So we’re really pleased to be able to offer our customers the chance to binge-watch every episode of this brilliant new series. “The Night Of, from HBO, is one of the best new dramas in recent years, it’s smart, thought-provoking and turns a traditional murder mystery on its head. It will get you hooked in an instant.”