Production house Beta Film and Deutsche Telekom are launching a strategic partnership to boost European series on Telekom’s Magenta TV. The long-term agreement will allow the platform to draw from Beta’s catalogue of high-end European programming. First shows include the Italian series Il Cacciatore – The Hunter, the Eastern European Wasteland and the Spanish Cocaine Coast.
“Deutsche Telekom has realised European high-end series to be an essential part of a successful platform strategy,” commented Beta Film’s Managing Director Moritz von Kruedener. “Often, these programmes connect more with the viewer than American series do, in a sense that they hit closer to home. Beta is an important player in the development, production and distribution of European series. It makes a lot of sense to establish this partnership and support Telekom in their European strategy.”