VOD365, a provider of branded OTT TV channels via Freeview, YouView, Freesat, mobile and smart TV devices, has agreed a content deal with kids IP giant, Aardman, for several of their global hit brands to appear on its kids’ entertainment channel, Ketchup TV.
The agreement will see global hits, Wallace & Gromit: Cracking Contraptions, Shaun the Sheep: Mossy Bottom Shorts, Learning Time With Timmy along with Munki & Trunk from Sunrise Productions and distributed by Aardman, launching on the AVoD channel in late 2019.
The news comes on the back of several recent content deals struck by VOD 365 for the preschool channel with Endemol Shine’s PC Bob set to make its debut on Ketchup alongside Moonbug’s premium brands Gecko’s Garage, Morphle and Go Buster, which join their globally successful stablemate, Little Baby Bum.
Last week VOD365 announced that its new kids channel, Yaaas!, aimed at kids 6-11, will launch in Spring 2020. Yaaas!, will be available on multiple platforms including Smart TV’s , IP connected Set Top Boxes, Game Consoles, Tablets and Smart Phones. Yaaas! will sit alongside its sister channel, Ketchup on Freeview channel number 213 and will also be available on YouView. Content for the channel includes Aardman brands, providing a broader audience reach for the collaboration.
VOD365 Founder and CEO, Paul Coster, said: “We are delighted to announce our partnership with Aardman and the addition of their internationally successful TV hits to the Ketchup channel. The channel continues to grow apace and as our line-up of globally recognised brands continues to expand we extend our offering to UK families who are taking advantage of accessing premium content which is subscription free.’
Robin Gladman, Senior Distribution Manager for Aardman, said: “We’re always looking for innovative new platforms like Ketchup to extend the reach of our brands”