Graham Wallace will join the Eleven Sports leadership team, as Chief Corporate & Finance Officer for parent company Aser Ventures.

Wallace joins from Gfinity, where he oversaw the growth of the eSports solutions provider. His previous roles include CFO for MTV Europe and CFO for IMG Media, where he was responsible for the financial performance of the group’s global media operations. In addition to his extensive media industry experience, Graham has held leadership roles in football as Manchester City COO and most recently as Glasgow Rangers CEO.

Wallace will head up corporate and financial operations for the investment platform Aser Ventures and for its portfolio companies including Eleven Sports.

Andrea Radrizzani, Founder and Executive Chairman, Aser Ventures, said: “At Aser Ventures we want to continue to be bold and grow, to come through this challenging period in a stronger position than ever. Graham’s vast experience and passion for driving innovation and operational excellence make him a perfect addition to our already world class management team. Graham will now play a key role in leading the strategic direction of our business as we work to deliver maximum value for our portfolio companies and partners.”

Wallace added: “The Aser Ventures group has built up an exceptional ecosystem of sports and media properties over the past five years and they are ambitious to continue to disrupt and grow, under the leadership of Andrea Radrizzani. I’m excited to help deliver on this vision alongside Andrea and the Aser management team.”

Based in the group’s London office, Wallace will be a Board Member for both Aser Ventures and Eleven Sports.

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