TransMedia Dynamics acquired by Lumine Group
March 4, 2021
TransMedia Dynamics (TMD) has been acquired by Lumine Group, a division of Volaris Group, which is focused on the communications and media vertical market.
TMD is a global provider of content supply chain software to a number of media & entertainment, government and archive organisations. TMD’s customer base spans North America, Europe, and Asia-Pacific, and includes major brands and institutions, including Astro (Measat Broadcast Networks) Malaysia, Discovery Inc., National Film & Sound Archives of Australia, National Archives of Australia, RTÉ, Weigel, WildBrain, the US Senate and Yle.
Founded in 1998, TMD has grown its footprint, with offices in the UK, UA, Malaysia and Australia, and evolved its product suite of content supply chain software – Mediaflex-UMS, Paragon for Archives, and Coeus Intelligent Media Archiving – enabling organisations of all sizes to acquire, manage and deliver many hundreds of Terabytes of content, with upwards of 50 million tasks automated annually for many of its leading media supply chain management customers.
“Since our beginning, TMD’s vision has been to provide the global media marketplace with a content supply chain management platform incorporating media, digital and production asset management with workflow orchestration and resource management, that powers broadcasters and media organisations forward,” said Tony Taylor, Executive Chairman and Founder of TMD.
TMD will remain as an autonomous operation under Lumine, continuing to build on the trusted foundation of existing customer relationships, with the ability to leverage Lumine’s extensive experience, best practices, and financial resources to strengthen the business in preparation to entertain possible future M&A of their own.
“As Founder and Executive Chairman, I have been building TMD for over 20 years,” continued Tony Taylor. “It was crucial that an acquiring partner would not only understand our business, but also our culture as an opportunity provider for the talent in our team. A key element to our decision is Lumine’s acquisition principle of ‘buy and hold forever,’ as well as their commitment to allowing us to maintain our corporate identity and accelerate the brand we have worked so hard to build. Lumine is a trusted acquirer of communications and media software businesses, with a proven track record of strengthening and growing them. We look forward to the global communications and media customer and partner ecosystem that Lumine brings, as well as access to a network of like-minded leaders across the world. Lumine will accelerate our ability to build on our vision and to create a global Cloud-based content supply chain platform, whilst continuing to provide our existing and future clients with the flexible solutions and services we have delivered over many years. We are thrilled to be part of Lumine.”
“TMD brings a wealth of expertise in the broadcast, media, and archive industries. We are excited to welcome this dynamic and innovative media business into Lumine, in order to complement our existing companies and provide further mission-critical software capabilities to our ecosystem,” said David Nyland, President of Lumine. “We are particularly impressed with TMD’s Cloud-Native architecture and deployment model, and the ability for customers to visually define their own workflows and tasks enabling ‘hyper-automation’. TMD takes away the need for cumbersome scripting and code development, bringing their solutions to market, enabling rapid realisation of value for their customers compared to the competition. We look forward to supporting Tony and the TMD team in furthering their vision and building on the success of their 20+ years in operation.”