ZEE5 optimises business operations with Nagra
April 11, 2023
Nagra, a Kudelski Group company and independent provider of content protection and media and entertainment solutions, has announced that ZEE5, India and Bharat’s largest home-grown video streaming platform and multilingual storyteller with more than 100 million monthly active users, has selected Nagra’s Active Streaming Protection to protect its content and optimise business decisions. In addition to being selected for its scalable multi-DRM session management, the Nagra solution was chosen as the only industry solution to provide the added benefit of security monitoring and analytics capabilities.
“We set out to find an alternative provider for our existing multi-DRM solution and NAGRA exceeded our expectations in terms of their capabilities and feature set. After carrying out an extensive benchmark of the DRM Landscape, we zeroed in on Nagra based on their scalability, improved security analytics, and most of all the responsiveness of their team. It sets up well for our growth plans as we onboard more premium content and live sports”, said Kishore AK, Chief Technology Officer at ZEE5.
With more than 100 million active users per month globally as per Q3 FY 2022-2023 and managing an extensive range of content, ZEE5 required a system that could easily scale when needed to address peak times of high-volume content delivery. More than just a multi-DRM solution, NAGRA’s Active Streaming Protection framework is a scalable, cloud-based toolkit that provides service providers, like ZEE5, with access to a comprehensive content protection offering that meets this demand. This unique approach provides ZEE5 with the ability to select the solutions and services needed to address specific challenges while providing the framework and options for future opportunities and expansion.
The Nagra solution delivers a layer of data-fueled intelligence and reporting to help identify threats and empower ZEE5 to make the best business decisions possible. This also provides ZEE5 with the ability to pass this intelligence to its streaming partners. Nagra’s security analytics deliver the opportunity to spot trends and patterns that are key to running a secure offering to improve the detection of threats and address illicit content sharing.
“After ZEE5’s in-depth search to find the right content protection partner, we are proud to have been selected and to lend our industry expertise to one the major players in the rapidly growing Indian market,” said Stéphane Le Dreau, Senior Vice President APAC at Nagra. “Our solutions are proven and trusted to secure some of the largest service providers in the world. With Nagra, ZEE5 now has a level of content protection and security intelligence to enable even greater control of their operation.”