Zattoo, 3SS enable live TV in cars
September 12, 2023
Zattoo, the TV Streaming and TV-as-a-Service providers in Europe, and 3 Screen Solutions (3SS) a provider of software solutions for STBs, smart TV, multiscreen and in-vehicle entertainment, are joining forces to bring live TV streaming to cars.
Zattoo Stream APIs have now been deeply integrated into 3SS’ 3Ready Platform as part of a technical proof of concept. The partnership now enables automakers to offer live TV streaming seamlessly integrated in cars in Germany, Switzerland and Austria.
Zattoo is the latest content partner to join 3Ready. Last month, 3SS announced its collaboration and integration with YouTube into 3Ready.
3Ready comprises a diverse multiscreen digital entertainment ecosystem, powered by long-standing partnerships with world-class content and technology providers. Pay-TV operators, streaming providers, telecoms companies, and automakers can create and deliver superior video entertainment experiences with a customised look and feel. 3Ready transforms traditional apps into content-centric discovery, reducing search time for the user, while boosting interaction and engagement.