Australia’s penchant for pirated content may have inadvertently scored the country a better deal on Netflix pricing, judging by comments from its chief financial officer, David Wells. In a call to investors, Wells said the company reduced the price of subscriptions to its video streaming service in countries with a high prevalence of piracy in order […]
In celebration of the upcoming third season of BBC America’s Orphan Black, Amazon will stream the first season for free today (April 17th). The free day is open to all Amazon customers – not just Prime subscribers – and will be available on the Amazon Instant Video app for TVs, connected devices and mobile devices. […]
Netflix added more subscribers than projected in the US and abroad during the first quarter, with the news sending its shares up nearly 12 per cent. Net subscriber additions rose 22 per cent year-over-year to 4.88 million in the March quarter, beating the company’s forecast of 4.05 million. The company has been aggressively building its […]
By any measure the Q1/2015 financial numbers released by OTT operator Netflix this week impressed the market. Each and every metric managed to beat the market’s consensus expectations. Some examples: The market was expecting 4.1 million new subscribers. Netflix delivered 4.9 million. The split was also impressive with International growth (2.6 million) beating the USA’s […]
Larry Gerbrandt offers expert advice to anyone planning an OTT channel launch. Is there anyone who isn’t starting an online video channel for the OTT market? Having just wrapped up a consulting gig assisting a client to develop an economic and programming model for a start-up Over-The-Top online channel, some of the lessons (and battle […]
The evolution of digital devices and social channels has made it essential for brands to create real-time content and deliver it with impact. An MPP Global poll shows that the majority (60 per cent) of TV operators and broadcasters believe that pricing, models and multiscreen are the top strategic priorities for targeting millennials, closely […]
Fire TV Stick, Amazon’s OTT dongle, has become the company’s fastest-selling UK device since becoming available for pre-order on March 24th. The device, which started shipping on April 15th, plugs straight into the HDMI socket on a TV, allowing users to stream video from popular services such as Amazon Prime Instant Video (previously Lovefilm), Netflix […]
Eleven per cent of Dutch households had a Netflix subscription in Q4 2014, according to research from Telecompaper. Local streaming video services Videoland Unlimited and NLziet are much less popular, with only a fraction of the subscribers. A quarter of all Netflix customers are still in their free trial. Nevertheless, Netflix seems well able to […]
TV Connect, the connected entertainment event, has revealed the results of the Connected100 Survey, which reveals that data-driven video services will help tailor the consumer experience and open the door for programmatic TV advertising. Video services are also expected to enable end users to publish User-Generated Content that will become an integral part of the […]
The television’s popularity as the go-to entertainment device may be ending, according to ‘Digital Video and the Connected Consumer’, a research report from Accenture. The television was the only product category to see uniform, double-digit usage declines across different types of media worldwide among viewers of nearly all ages. It is rapidly being replaced as […]