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Swisscom TV

Swisscom rebrands entertainment strands

In a major rebranding exercise, multiply telco Swisscom is rebranding its entertainment products. Swisscom TV is to become blue TV, Teleclub will launch as blue+ and Kitag cinemas will change their name to blue Cinema. “The best network, best platform and best content are coming together to create a unique offering,” declared Dirk Wierzbitzki, Head […]

September 22, 2020