Guardian signs Dailymotion deal

UK newspaper The Guardian has signed a deal with Dailymotion, the world’s second largest video-sharing website, to increase the reach of its growing portfolio of video news and features.

Guardian News & Media, the parent company of the Guardian and Observer newspapers, is to launch a dedicated online video channel that will be available to Dailymotion’s 112 million regular users.

“The Guardian produces a large amount of high quality video content,” said Tina Westland, content sales manager, multimedia, GNM. “Having a separate dedicated Guardian channel on Dailymotion will provide us with a new platform to share this output with an even wider audience”.

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