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OTT solutions provider Visual Unity Global is expanding its vuMobile platform into Africa after signing a new partnership agreement with Tanzanian media conglomerate Clouds Media.
Designed to rapidly mobilise mobile businesses and empower partners and resellers, the vuMobile platform will be white labelled, allowing subscribers to create mobile optimised websites in a fast and effective way, under the Clouds Media brand.
In a country where nearly 80 per cent of all internet access is carried out via a mobile phone, this partnership between Visual Unity Global and Clouds Media will bring significant benefits to the local business community. Thanks to the vuMobile platform, local companies will now have access to mobile optimized websites offering a highly intuitive and user friendly experience.
Tomas Petru, CEO of Visual Unity Global, says: “By collaborating with Clouds Media we are helping to rapidly grow our web services for mobile devices in the Tanzanian market. Together with Mobile Money, vuMobile will complement the m-commerce offering of local SMBs.”
Using vuMobile, businesses in Tanzania will have access to the latest website building technologies such as HTML 5/CSS 3 and Responsive Design. Moreover the platform also enables an m-commerce presence robust media streaming capabilities and QR codes.
Joseph Kusaga, Managing Director at Clouds Media, says: “This partnership with Visual Unity will allow us to bring the most relevant and latest technologies to Tanzania, so that we can better serve our clients.”
Gabriel Dusil, Chief Marketing and Corporate Strategy officer at Visual Unity Global, adds: “In Tanzania, as in many parts of Africa, a company’s mobile presence plays a critical role in establishing new revenue streams. vuMobile helps businesses to generate new subscribers, retain existing customers, and stand out from competitors.”