BT has launched a competition aimed at entrepreneurs and start-ups to find new ideas to help BT Sport continue to be at the heart of digital innovation, fan media engagement and bringing viewers closer to the action.

The winning idea in the BT Infinity Lab competition will be trialled by BT Sport and could partner with BT on ideas, original technology and improving the TV viewing experience for the public.

This is the second time BT Sport has run the BT Infinity Lab competition. The last winners, Seenit, based in London, are now a key and pivotal part of BT Sport’s Premier League Tonight show. The round-up show covering all Premier League matches has a particular focus on engagement with fans. It involves fans sending in questions for BT Sport pundits to answer as well as fans summarising matches they’ve been watching across the country on video and sending their films in to BT Sport for presenter Jake Humphrey to show.

For this competition, the winner will again have the support of BT Innovation teams and BT Sport to trial their successful technology or service with BT and also receive six months membership at TechHub with access to its workspace and events.

BT Sport presenter Craig Doyle said: “BT Sport has been at the forefront of bringing fans some of the most exciting innovations in broadcasting and digital media. Our Premier League coverage has been boosted by last year’s winner and I look forward to seeing how the rest of our sports coverage might benefit from this year’s Infinity Lab Competition winner.”

The deadline for entries is midday on November 13th.

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