57% of DTR owners regularly time-shift their viewing
November 7, 2007
Top Up TV has revealed the results of a customer survey that revealed 57 per cent of its customers regularly use their Digital Television Recorder (DTR) to time-shift more than 50 per cent of the programmes they watch.
“Our customers are time-shifting more than ever before… People want their TV viewing to fit in with their lives, not to fit their lives around TV schedules. For example we increasingly find that people will series stack and watch three or four episodes in one hit over a weekend. This level of choice has only been possible with the advent of the DTR which has made time shifting part of our lives,” said Roger Matthews, Marketing Director, Top Up TV.