Televisa and Telemundo content sharing deal
March 18, 2008
Mexican television giant Grupo Televisa and Telemundo, General Electric’s Spanish-language broadcaster, have reached a content-sharing deal in Mexico, opening the door to an eventual broader alliance in the key US Hispanic market. Under terms of the deal, Telemundo will broadcast its entertainment programming on a Televisa TV station in Mexico. Televisa will also carry a new Telemundo channel on its Mexican cable and satellite networks. Financial terms of the deal weren’t immediately known.