Administrators are hoping Setanta’s nine channels slots on BSkyB’s EPG , will net up to £1m, (E1.15m) in an auction. Deloitte has appointed Canis Media, the TV channel management company to handle the sell-off.
Canis Media said there were also an unspecified number of unallocated digital EPG channels slots available.
In late 2007 BSkyB said that it would stop adding new channels to its EPG due to “significant memory constraints” on many Sky boxes. During buoyant economic times this fuelled a lucrative secondary market in EPG slots with some slots going for more than £1m. However, the recession has led to fewer channel launches and prices of EPG slots have fallen considerably.