Sonic Solutions and DivX partnership
February 16, 2010
Sonic Solutions and DivX, the digital media company, have confirmed an expanded partnership to enable the digital distribution of an extensive catalogue of titles on DivX Certified mobile devices. Through the partnership, Sonic and DivX will make it easy to transfer and playback movies on mobile phones.
Sonic has established its Roxio CinemaNow platform, which is powering digital entertainment delivery for leading retailers including Best Buy and Blockbuster. The DivX mobile program includes three of the world’s top tier mobile phone manufacturers such as LG and Samsung. Together, DivX and Roxio CinemaNow can provide mobile carriers, retailers and OEMs a full solution for the end-to-end distribution of premium entertainment. For consumers, the collaboration enables them to enjoy entertainment beyond the PC through virtually any kind of consumer electronics product â€” from mobile phones to Blu-ray devices, gaming consoles, digital televisions and in-car systems.