Samsung tops global TV market
February 22, 2011
Samsung Electronics maintains the top spot in the global market for a fifth year in a row. According to DisplaySearch, the Korean manufacturer garnered a 22.1 per cent share of the world market with sales of $26 billion.
LG Electronics came in second with 14.1 per cent ($16.6 billion in sales), followed by Sony at 11.9 per cent ($14.1 billion). The global TV market grew by 17.8 per cent last year from a year earlier with sales of 248.4 million units.
Samsung claims that 2 million of its TV sales were 3D capable sets, and that it now has a 60 per cent share of the 3D TV market.
Global TV shipment growth improved in Q4 2010 after falling sharply in Q3, rising 15 per cent Y/Y to a record 77.6 million units, according to the figures released in the latest DisplaySearch Advanced Quarterly Global TV Shipment and Forecast Report. The improvement in annual growth rate, which had fallen to 9 per cent Y/Y in Q3’10, can be attributed to improved growth in developed markets, particularly North America, which had experienced a substantial slowdown during the first half of the year. China was the only region to decline in Q4’10, falling 2 per cent Y/Y as a significant decline in CRT TV shipments more than offset growth of LCD and plasma.