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Twitter tests trending TV links

August 16, 2013

Twitter is testing a new feature that sees links to popular TV shows appear as Twitter cards at the top of user’s Timelines, complete with related Tweet data and show information.

The cards themselves link through to pages dedicated to the programme in question, with more information about the show and related Tweets

The click-through feature provides not only a link with more info about the TV show, but also through to accounts that might be relevant to fans of that particular show.

Currently the box is only visible on iOS devices, not the desktop version of Twitter, suggesting that, if successful, it will be deployed as a second screen application.

Categories: Articles, Social Media, Test & Monitor