Box Television expands in Europe, East Africa
February 17, 2014
Box Television has launched channels in Hungary and Tanzania, expanding the music TV network’s reach into Central Europe and strengthening its presence in East Africa.
Pop chart channel Smash Hits, launched on the dominant Hungarian platform, Magyar Telekom. It is the first in a number of planned European launches for this year.
The Box Africa launched on Tanzanian DTH platform, Azam TV, adding another African operator to the list of carriers, which also includes Zuku and Zap. The Box Africa and its sister channels, Smash Hits, Kiss, Magic and Kerrang! are also broadcasting across South Africa on Star Times and Star Sat, with a number of additional launches planned for this year to grow the African footprint.
3Vision Distribution COO, Jonathan Nickell, said: “The Box Africa is quickly becoming the Hip Hop music channel of choice for Africans with its unique blend of African and international urban music. We are delighted to add Azam TV to the growing list of platforms carrying The Box Africa across the continent of Africa.”