MTG and Sony sign content deal
April 7, 2014
Modern Times Group (MTG), the international entertainment group, has announced an exclusive multi-year content cooperation deal with Sony Pictures Television. All of MTG’s Nordic free-TV, movie channels and platforms will now be able to offer viewers the most recent Sony movies and TV series.
Sony Pictures’ latest releases such as The Smurfs, Django Unchained and Men In Black 3, The Amazing Spider-Man as well as widely anticipated new releases such as The Amazing Spider-Man 2, along with titles from their extensive library will be made available on MTG’s ten Scandinavian free-TV channels, as well as on the Viasat Film pay-TV channels and Viaplay online pay-TV service across the Nordic region. Viaplay subscribers will also be able to access individual shows, movies and TV box sets – either streamed or on a download-to-go basis. MTG’s free and pay-TV channels are available both on the Viasat satellite platforms and virtually all other pay-TV platforms in the Nordic region.
Jakob Mejlhede, MTG Senior Vice President of Acquisitions & Programming and Chief Content Officer of MTGx, commented: “This deal is the first of its kind, as we have licensed Sony Pictures’ fantastic content for all platforms in Scandinavia. Now everyone can enjoy Sony Pictures’ amazing stories every day and in many different ways. The future of television is happening right now, and SPT shares our commitment to forward thinking partnerships that reflect the huge demand for recent and classic movies and TV shows on viewer’s own terms and at their convenience.”