Hotels in the UK can now get all three BT Sport TV channels for their bar from £77 (€96) a month. This means that a 65 bed hotel will be able to save 83 per cent per annum when compared to Sky Sports, according to BT. If they sign up before November 24th, they will also get two months viewing for free. Hotels wishing to add the service to their rooms, all three BT Sport channels can be added for an incremental £3 per room per month.
Bruce Cuthbert, director of Commercial Customers, BT Sport, said: “Hoteliers tell us that they are keen to offer live sport to guests and visitors but are often put off by the sky high costs associated with other suppliers. We are delighted to be giving hotels the chance to show the widest range of top-flight football on TV, plus first class Rugby, Motorsport and American Sport – all at a price that’s affordable. We will even supply a second viewing card free of charge if they want to show sport in a secondary bar, in-house gym or conferencing facility.”