India’s Videocon d2h pay-TV operation has issued a line-up of 4K programming for its imminent launch. A lot of Indian viewers will want to tap into next week’s coverage of the ICC Cricket World Cup, with many of the key matches being captured in 4K and carried in partnership with Star India which is the official ICC broadcaster.
But there’s much more. “Videocon d2h is bringing modern technology into Indian homes through this experience of 4K Ultra HD using its 4K Ultra HD set-top-box and 4K Ultra HD Multi Genre Channel. We are the first in the country to provide this experience,” said Saurabh Dhoot, Director of Videocon Group. He added that movies, VoD, travel and infotainment will be on offer.
“Now, consumers can optimally utilise their existing 4K LED TV and get the full value out of it. We continue to be committed to providing the best service to our customers. This overall 4K Ultra HD experience on Videocon d2h will greatly enhance the brand image of Videocon,” said Anil Khera, CEO of Videocon d2h.