ITV races ahead with Formula E deal
September 18, 2015
By Colin Mann
Following confirmation of a live FTA deal with Eurosport, Formula E – the electric single-seater car race series inaugurated by motorsport’s governing body – will continue to be televised live and free-to-air on ITV in the UK for the second season of the FIA Formula E Championship.
All 11 rounds will be broadcast live on ITV4 and ITV4 HD with the season-ending London ePrix aired live on ITV. The network’s flagship channel will also show an extensive highlights programme after each ePrix.
Ali Russell, Director of Media and Strategic Partnerships at Formula E, said: “It’s fantastic news that we are extending our partnership with ITV. The interest and following of Formula E in the UK has been overwhelming, which was evident at the final two rounds in London. We look forward to continue to build Formula E together over the course of the season.”
Niall Sloane, Director of Sport at ITV, said: “We are delighted to renew our Formula E deal for next year. The sport is building significantly on a thrilling first year and we look forward to bringing this fresh, innovative and futuristic series to our viewers on ITV and ITV4.”
ITV4’s motorsport coverage includes the British Touring Car Championship, MotoGP, DTM, British Superbikes, Isle of Man TT and the World Rally Championship.