Grabyo has been named as a launch partner for the new Periscope API – a platform integration that will allow publishers to directly integrate with Periscope and broadcast their live streams on Twitter, instead of going through the Periscope mobile app.
This development is the latest in a series of updates as video continues to be a priority at Twitter coming alongside enhanced API integrations for key partners including Grabyo to support monetisation programmes such as Twitter Amplify.
“Periscope has proven to be a highly effective platform for reaching an engaged audience and this integration within the Twitter platform brings access to an open, real-time audience which drives much of the conversation for social TV,” comments Gareth Capon, CEO Grabyo. “We look forward to making this available to our partners and expanding the scope of premium live content on both Periscope and Twitter.”
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