Advanced Television

CNBC boosts MENA coverage

April 25, 2017

By Chris Forrester

Business news channel CNBC is ramping up its coverage of the Middle East with a new live daily update from the region’s financial capital, Abu Dhabi and its Global Market (ADGM).

John Casey, SVP/International News and Programming for CNBC, said: “The economic story in the Middle East is one that we are extremely interested in. We’ve seen huge growth across the region in recent years and Hadley will be on the ground to get under the skin of these stories.”

CNBC already broadcasts an Arabic version on satellite in conjunction with its local licensee, Middle East Business News.

Hadley Gamble, Middle East Anchor at CNBC Int’l, who will host the show, said: “I’m excited to be fronting these new, Middle East business updates for CNBC. We’ve been reporting on the business of the Middle East for years, documenting the region’s growing influence in global finance which is only going to become more critical in the years ahead. It’s time to raise the bar. I’ll be speaking to the key players; the men and women who will help to define not only Abu Dhabi’s role as a global financial powerhouse, but also shape the future of the region.”

Mubarak Al Nakhi, Director of Strategy and Business Affairs, ADGM, said: “We welcome CNBC to Abu Dhabi and are pleased that CNBC will be reporting its Middle Eastern stories from ADGM.  International news and programming networks are important constituents contributing towards a successful business and financial marketplace. At ADGM, we look forward to its in-depth news coverage of the region to enable corporates and investors to make more informed business and investment decisions.”

The CNBC plan follows on from the closure of Al-Arab TV, an Arabic-language business news channel, backed by Prince al-Waleed bin Talal, and in conjunction with Bloomberg TV.  Al-Arab TV was abandoned as a project earlier this year having been closed down on its opening day (February 1st 2015) when transmissions started in Bahrain.

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