In a continuation of its relationship with South Korea’s leading IPTV service operator, Alticast has announced that Korea Telecom is using Apex, Alticast’s new user experience virtualisation platform.
KT is using Apex to deliver a graphics-rich UX for both linear and on-demand content, completely virtualising STB functionalities across nearly 5 million already-deployed IPTV set-top boxes from Humax, Kaon, DMT and Samsung. The new cloud-based UX replaces older text-based UIs even on low-power STBs, enabling Picture-in-Picture capabilities and cover art images that enhance the discovery and navigation experience for subscribers.
“In the past, varying set-top box capabilities have limited the ability of our customers to find and enjoy the content they desire,” said Jingi Choi, Head of the Service Strategy Team for Korea Telecom. “By using Apex to virtualise the UX, we have been able to create a beautiful, modern environment that engages viewers and showcases the large amount of content that we have available.”