Carolyn McCall, ITV Chief Executive, said: “There is no doubt that ITV’s operational performance in 2017 in a challenging environment was strong. ITV delivered a great viewing performance on-screen and online and double-digit revenue growth in video on demand advertising and ITV Studios. This gives us a solid foundation to build on for the next phase of ITV’s development. We are very focused on our strategic refresh. This will enable us to define a clear strategy and priorities that will highlight the opportunities and address the challenges that we face in an increasingly competitive media landscape. This project is well underway.”
Other highlights include:
The ITV Hub, which is now available on 29 platforms, continues to grow rapidly, driven by viewing on mobile and connected televisions. The ITV Hub is now pre-installed on around 90 per cent of all connected televisions sold in the UK and launched on Apple TV, Apple’s new TV app and Microsoft Xbox in 2018.
Long-form video requests were up 34 per cent and online viewing consumption, which measures how long viewers are spending online, was up 39 per cent. The ITV Hub has now been the fastest-growing public service broadcaster online service for the last three years driven by the good user experience and great content and now has 21 million registered users.
The ITV Hub helps ITV reach valuable younger audiences – 75 per cent of the UK’s 16-24 year olds are registered together with 65 per cent of the UK’s 16-34 year olds. Younger viewers increasingly use the ITV Hub for simulcast viewing, as well as catch up, with programmes such as Love Island delivering record viewing with 1.3 million simulcast requests for the final.
Expanding global distribution business
Global Entertainment, the distribution arm within ITV Studios, delivered revenue growth of 4 per cent to £187 million (2016: £179 million) as it continues to drive value from investments in creating and owning the rights to quality content with international appeal. As well as funding and creating new content from ITV Studios, it also invests in third-party producers and their content from all over the world. Global Entertainment’s pipeline of new projects is strengthening with projects such as Vanity Fair, The City And The City and World On Fire expected for 2018.