SPI International / FilmBox, a global media company, has signed a multi-year agreement with MEASAT Satellite Systems to distribute six 24 hour TV channels including one Ultra HD channel across the Asia Pacific region.
SPI International gains access to MEASAT’s 91.5°E hotslot with an established video neighborhood and strong affiliate base across wide geography comprising of Asia Pacific, Australia, Middle East and parts of Africa.
“For over 25 years, we have been a leading supplier of theatrical films and television programming in the international market and, with MEASAT’s expertise, we will be able to expand our 24 hour television channel distribution footprint and reach new audiences across Asia Pacific,” stated Murat Muratoglu, SPI’s head of distribution for MENA, Turkey, APAC, Russia and CIS, Baltics, Bulgaria and Ex-Yugo.
“MEASAT is excited to add SPI International’s prime HD and UHD content to our 91.5°E hotslot, which continues to be the preferred choice by broadcasters as Asia’s leading video neighborhood,” said Raj Malik, Senior Vice President – Sales, MEASAT. “Our experience in creating Asia’s strongest HD and UHD neighborhood, combined with our ability to offer customised solutions is key to the consistent growth in number of channels at 91.5°E”.