Independent craft brewery, BrewDog, has launched a new VoD network for “the craft beer generation”, branded The BrewDog Network. The company has commissioned 14 original series alongside a variety of high-profile acquisitions.
For £3.99 per month, subscribers will immediately have unlimited, ad-free access to hundreds of hours of culinary voyages, game shows, distinctive documentaries, talk shows and beer innovation.
BrewDog Founder James Watt commented: “After our previous TV show, ‘Brew Dogs’ got cancelled, we didn’t want to sit around in our underpants, crying into a tub of ice-cream. So we decided the only thing to do would be to build our own TV network. This is a genuine move to take the video-on-demand revolution to a new level. Driven by true passion and enthusiasm, we are doing exactly what we did with craft beer; raising standards and eyebrows in equal measure. Just as Netflix has pioneered mainstream streaming services, The BrewDog Network will be the first globally-recognised, passion-focused platform. We believe craft beer can be the inspiration for the most popular content on the internet – maybe even more popular than videos of cats falling off walls or celebrity sex tapes.”