Advanced Television

Isle of Media premieres promo

October 12, 2018

By Colin Mann

The Isle of Media – the public, private partnership launched to market globally the Isle of Man’s media cluster and guide media ventures locating on the Isle of Man – has released its first promotional video, designed to attract creative and digital businesses to the Isle of Man. The video will be showcased at a MIPCOM, the major international television festival in Cannes 15th-October 18th.

As well as featuring shots of the Island and clips taken from films shot on the Isle of Man, the cast line-up includes such stars as Zac Efron, Renee Zellweger, Ewan McGregor, Kit Harrington, Simon Pegg,  Jude Law, Jason Statham, Ray Liotta, Johnny Depp, Emily Blunt, Maggie Smith, David Tennant and many more who have all starred in films that use the Island as a location.

The film was exec-produced by Isle of Media CEO Michael Wilson and produced by local independent filmmaker, Nathan Russell-Raby.

“The idea of using clips from so many of these island-produced films was to showcase, in a witty and engaging manner, that the Isle of Man is a prolific producer of reputable media content, capable of competing in an international market,” explained Russell-Raby.  “The job was a unique opportunity to celebrate and show off the islands fantastic history of film production, in a way which also allows us to look forward and promote the opportunities available within our rapidly growing media sector.

“The idea was to instil confidence in media investors that the island is reputable and very capable of competing in the international media market: and here’s the proof, compiled in this witty, punchy promo that will make you sit up and think ‘Wow – this place is super-legit. Why am I not doing business here already?’. I am extremely proud to have worked on this very important piece of marketing for Isle of Media,” he declared.

In recent years more than 100 films and television shows with some of the world’s biggest stars, directors and producers; earning Oscar-nominations, BAFTA wins and commercial successes have been filmed on the Isle of Man.

The media hub already includes a business specialising in motorsport, archive content animation and facilities creating jobs on the Island’s economy.

“The Isle of Man media cluster is expected to grow dramatically in size and scale in the next year,” commented Wilson. “The team are travelling to Cannes  next week to promote the Island at the major annual global television festival and the promo launched today is part of the marketing campaign for that event.”

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