Netflix this week revealed it is raising its prices in the US by 13-18 per cent, its largest price increase ever. To gauge subscriber reactions, StreamingObserver commissioned a survey which produced some stirring results.
Most notably, over a quarter subscribers (27 per cent) claim they could cancel Netflix due to the price increase, while 3 per cent say they definitely will cancel.
Other findings include:
Graphs and methodology can be viewed here.
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