A new report from Sky – The Attention Index – reveals what is grabbing the attention of audiences in today’s information-rich world. From the big screens in living rooms, to the small screens on mobiles, the report provides an insight into where people are focusing their attention, how people watch and how they stay connected. […]
Kantar, the evidence-based insights and consulting company, has released its latest Entertainment on Demand (EoD) data on the UK’s streaming market. Disney+ took the top spot from Apple TV+ for new subscriptions in Q2 2024 with a 19 per cent share, whilst Netflix’s Baby Reindeer was identified as the most enjoyed series in the quarter. […]
Ofcom research has found that 43 per cent of people aged 16+ say they have seen at least one deepfake online in the last six months – rising to 50 per cent among children aged 8-15. Among adults who say they have seen deepfake content, one in seven (14 per cent) say they have seen […]
Part 1 of the sixth and final season of Cobra Kai debuted atop Netflix’s English TV List in the week commencing July 15th with 14.8 million views. Part 2 of the celebrated series’ final season drops on November 15th, whilst Part 3 will arrive in 2025. Meanwhile all three seasons of Vikings: Valhalla stormed the […]
Nielsen’s The Gauge report for June shows 40.3 per cent of time spent watching TV in the US in June was attributable to streaming. Pure-play streamers like Netflix and YouTube saw the most benefit from a big streaming month. Time spent watching YouTube on television was up 4.2 per cent in June to push the […]
As millions of children begin their summer holidays and spend more time online, research from Virgin Media O2 and Internet Matters reveals parents and carers have significant concern about the threat AI poses to their children. Three quarters (75 per cent) of parents surveyed say they’re worried about the dangers of AI-generated deepfake audio and […]
America’s trust in the media has plateaued over the last few years with only around one-in-three Americans saying they trust the news. Harrison & Hunter Agency Partners, the digital PR & content marketing agency, visualised the percentage of Americans who trust (or distrust) various news organisations. Data is sourced from a 2024 YouGov survey commissioned […]
US TV ad impressions on streaming and linear TV dropped 3.73 per cent to 4.23 trillion in the first half of 2024, according to iSpot.tv. Linear primetime impressions were up 2.62 per cent from a year ago with ABC, CBS, NBC and Fox accounting for 262 billion ad impressions and generated $3.97 billion of the […]
Consumer research platform Attest has released the findings from its fifth annual US Media Consumption Report which provides insights into how Americans’ habits across television, audio, news, and social media continue to evolve. TV & Streaming Trends (Most) consumers are spending less time watching, while live TV continues to plummet • Attest’s research finds that […]
The Western European VoD market is forecast to reach €30.5 billion by 2027, up from €25.7 billion in 2024. However, this reflects a significant slowdown from previous years, with a CAGR of just 6 per cent, according to the VOD in Europe 2024-2027 Report by Rome-based consultancy ITMedia Consulting. Paid VoD (SVoD & TVoD) is […]