Advanced Television

MediaPower brings video management to Italy

February 12, 2019

European media technology solutions provider MediaPower has partnered with video search and management software pioneer, axle ai, to bring intelligent and cost-effective video management to Italian market under an exclusive distributor agreement.

axle ai is a pioneering leader in easy-to-use yet powerful tools that save video production time and expense, and enhance media value. The latest version of axle ai software uses the latest technological advancements to transform previously complex and cost-prohibitive methods of tagging, searching, and collaboratively managing media into one that leverages artificial intelligence and machine learning to simplify the media management processes.

With over 500 customers worldwide, including media conglomerates such as Turner, CBS and Paramount, and multinational corporations like REI, Reebok, Coca-Cola and Price Waterhouse Coopers, axle ai continues its global expansion through partnerships with reputable TV and Media experts like MediaPower.

“Empowering video teams, especially those unable to justify the costs and constraints of traditional media asset management systems, is our fundamental purpose. Working with MediaPower expands our global reach – both in helping more video teams simplify their media management and in extending axle ai’s business growth. It also brings us more opportunities to further innovate our award-winning media management solution” said axle ai CEO Sam Bogoch.

MediaPower CEO Marcello Dellepiane says “we are always committed to helping our customers leverage technological advances. We entered into this partnership to reinforce this commitment. axle ai’s pioneering work on bringing artificial intelligence and machine learning to simple and cost-effective media management is one that undoubtedly favors our customers.”

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