Advanced Television

Bezos satellite scheme could be worth $100bn

July 16, 2019

By Chris Forrester

Amazon owner Jeff Bezos is ambitiously backing Project Kuiper, a concept that will see 3236 smallish satellites placed into orbit for delivering broadband just about everywhere on the planet.

Investment bank Morgan Stanley says that Kuiper represents as much as a $100 billion (€88.8bn) opportunity for Bezos and his team.

Morgan Stanley analyst Adam Jonas bases his forecast on expectations that the global space economy will expand and be worth more than $1 trillion over the next 20 years.

Moreover, Jonas suggests that along with Bezos’ scheme for reusable rockets (‘Blue Origin’) Bezos is making a strong play in the consumer broadband sector. Bezos “has both the will and, increasingly, the financial muscle to put to work” his vision for space company Blue Origin, says the bank’s note.

“We believe investors may want to pay attention to Jeff Bezos for the advancement of efforts in Space, as the value of Jeff Bezos’s Amazon stake approaches $200 billion, his ability to influence private, commercial, and even government efforts in space grows, potentially accelerating capabilities and capital formation,” Jonas said.

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